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Remote Position, United States (remote)
9 days ago
Remote Position, United States (remote)
9 days ago


Help take fpPathfinder to the next level. We develop checklists and flowcharts to help advisors have more diligent conversations with their clients about financial planning topics. Learn more about fpPathfinder:

We have two core values: 1) Foster Craftsmanship: Create something amazing, attend to details, solve problems with creativity and resourcefulness. 2) Be Curious: Ask questions rigorously, continually learn and improve, be alert to what’s coming.

Job Description for Marketing Manager:

Digital Marketing

  • Set up and manage webinars (target 24 webinars with fintech partners, paid webinar and other opportunities)
  • Develop and refine sales funnel (using Active Campaign) to generate paid memberships, upgrades, and overall engagement 
  • Manage digital advertising consultant who is responsible for paid monthly advertising budget of $3,000-$6,000 (Facebook, Linkedin) with the intent to grow qualified leads in individual memberships
  • Identify podcast interview opportunities (target of 9 interviews per year)

Content Development

  • Write blog posts and newsletters for prospective and existing members on a recurring basis (up to weekly, in some cases)
  • Write and review marketing materials, social media content, and key website content (Homepage, Become A Member Page)
  • Coordinate and edit writing efforts among various team members

Marketing Management

  • Manage marketing collateral materials, including digital, physical, and exhibitor
  • Manage marketing projects across the organization and gather input from relevant stakeholders, including team members and external contractors
  • Manage marketing data and funnel reporting of all marketing activities.
  • Support other areas of the business (guide creation and member experience) as needed.

Compensation / Benefits:

  • $65,000-$85,000 (plus bonus if company goals are met)
  • 401(k)
  • $2,000 budget for additional professional education or other training/skills education
  • $1,500 budget for technology hardware/software or related office materials
  • $2,000 conference budget
  • 15 days of paid time off for combined vacation + sick, plus 6 national holidays. On one year anniversary with fpPathfinder, eligible for 20 days of PTO
  • 100% virtual position

To apply, please submit a resume and a cover letter.


Ideal Candidate

The ideal candidate would have some of (or, even better, all of) the following traits:

  • An immaculate attention to detail and known for being extremely thorough
  • A passion for organization and structure
  • A strong sense of design
  • An ability to review data and identify trends
  • Self-motivated enough to work in a virtual environment with limited supervision
  • Comfortable working in technology (Asana, Wordpress, Active Campaign, Google Analytics)
  • Experience marketing to financial advisors
  • Knowledge of the financial services industry

Job Information

  • Job ID: 67898697
  • Workplace Type: Remote
  • Location:
    Remote Position, United States
  • Company Name For Job: fpPathfinder
  • Position Title: Marketing Manager
  • Industry: Banking / Accounting / Financial
  • Job Function: Content Marketing,
    Marketing Analytics,
    Marketing Communications,
    Online Marketing,
    Social Media
  • Job Type: Full-Time
  • Job Duration: Indefinite
  • Min Education: BA/BS/Undergraduate
  • Required Travel: None
  • Salary: $65,000.00 - $85,000.00 (Yearly Salary)

Please refer to the company's website or job descriptions to learn more about them.

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